The Right Software Engineering Role Starts Here

Our team partners with venture-backed startups to place senior engineers, AI experts, and technical leaders who drive innovation. We specialize in sourcing niche skills across software development and emerging tech.

Our clients and partners
The Team

The Team Behind Software Engineering

Bethan James

Director

James Barraclough

Associate Director

Jessie Panesar

Senior Consultant

Angela Adams

Delivery Consultant

Devin Kretschmer

Delivery Consultant

Joanna Hutchings

Executive Consultant

Software Engineering and AI Recruitment

Finding the right technical talent can transform a business. We specialize in connecting organizations with experienced software engineers, technology experts, and leadership professionals who bring the skills, expertise, and vision needed to deliver results.

1

Senior engineering expertise for complex product development.

Specialists who contribute immediately to your most challenging technical problems.

2

Leadership experience to guide technical direction and decision-making.

Engineering leaders who have successfully scaled teams and products.

3

Niche skills across software engineering, machine learning, and applied AI.

Hard-to-find expertise in the most in-demand technical domains.

Building Engineering Teams
That Deliver Real Impact

Our Software Engineering and AI practice helps high-growth tech companies, from Seed stage through to pre-IPO, source the top 1% of technical talent in the US.

We focus on senior individual contributors and engineering leadership, connecting you with talent that brings depth, pace, and clarity to complex technical work.

A Team Dedicated to Senior Engineering Search

Led by Bethan James, our team focuses exclusively on software engineering, machine learning, and AI recruitment for venture-backed startups.

We partner closely with founders and technical leaders who need experienced engineers and leadership talent to accelerate product development and growth.

Expertise That Supports High-Value Technical Work

We specialize in applied AI, software engineering, and machine learning, helping you secure the talent that shapes product direction and strengthens technical capability at critical growth stages.

Our approach goes beyond traditional recruiting to deliver candidates who drive competitive advantage through expertise and execution.

ABOUT

Software Engineering and AI Recruitment

Our specialist team connects venture-backed US technology companies, from Seed stage to pre-IPO, with software engineering, machine learning and applied AI talent.

We recruit permanent and contract professionals across all levels, from junior developers and senior individual contributors to engineering leaders and CTOs. Our expertise covers front-end, back-end, mobile, data and platform engineering, as well as hard-to-find AI, machine learning and Azure Cloud specialists.

Through a trusted network built on long-term relationships and market knowledge, we help businesses secure the technical expertise they need to solve complex challenges, strengthen teams and support sustainable growth.

Want to have a chat about how we can support your hiring needs?

Speak to one of our experts today and discover how we can support your hiring journey.
Get in touch

Powering progress
for life, through work

To power progress for life, through work*

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*Recruiters that thrive on connecting great talent with great organisations through tailored recruitment solutions. For more than 30+ years, we have brought the best people together, to make progress powered by honesty, allyship and trust.

KIND WORDS

Our Testimonials

“I can't recommend Goodman Masson enough

“I can't recommend Goodman Masson enough; they were a massive help in securing my new position. They kept everyone informed throughout every step of the process, ensuring seamless communication and fast turnarounds. While their efforts led to me getting a new position quickly, I certainly would have continued working with them on other opportunities had it been necessary.” ­­

They were hands-down one of the best recruiters I’ve worked with.

“I loved working with Goodman Masson during my recent job search - they were hands-down one of the best recruiters I’ve worked with. From the beginning, they were super proactive and clear in their communication and always kept me informed and prepared at every stage of the process. What stood out the most was how supportive they were - they consistently highlighted my strengths, offered great feedback, and shared pointers that helped me feel confident going into each conversation. I’m really excited about the role they matched me with, and would highly recommend them to anyone that’s looking for someone that will truly advocate for them!” ­­

The focus was always on how I was feeling and what I was striving towards

“Goodman Masson guided me into the music industry, a career move I'd dreamed about for years, at a time when I didn't even know I was looking. They were incredibly communicative throughout, always proactively checking in, providing pointers, and acting as a soundboard at every step of the way. Most importantly, nothing ever felt transactional. The focus was always on how I was feeling and what I was striving towards - I truly felt like I had a personal advocate the whole way. A first job change can be an intense, emotional process and I can only sayGoodman Masson was the perfect teammate to have in my corner.” ­­

They are responsive, thoughtful, and brings a steady optimism to the process.

“I had a great experience working with Goodman Masson. They are responsive, thoughtful, and brings a steady optimism to the process. What stood out most to me was their judgment. They have strong instincts for people and teams, and they are candid in a way that builds trust quickly. I always felt they were thinking carefully about long term fit rather than just filling a role.

 They also pay attention to the softer factors that often get overlooked, team dynamics, working style, and overall alignment. That made the process feel considered and well matched.” ­­

Frequently Asked Questions

  • Can Goodman Masson help me find hard-to-source AI or machine learning talent?

    Yes. We specialize in niche, hard-to-find expertise across software engineering, machine learning, and applied AI, drawing on a trusted, long-term network of vetted candidates built through years of relationship-building and deep market knowledge.

  • Do you focus on startups or larger companies?

    We work primarily with venture-backed startups, partnering closely with founders and engineering leaders to place senior engineers, AI experts, and technical leaders who shape product direction at critical growth stages.

  • Do you offer contract or only permanent software engineering hires?

    We support both contract and permanent software engineering hires, giving businesses the flexibility to staff a time-sensitive project or build out a long-term engineering function.

  • Do you recruit for Azure Cloud projects specifically?

    Yes. We place experienced consultants on Azure Cloud projects, supporting organizations through cloud migration, infrastructure, and ongoing optimization work.

  • What seniority levels do you place

    from junior developers to CTOs?

  • What software engineering roles does Goodman Masson recruit for?

    We recruit across the full software engineering spectrum — from front-end and back-end developers to mobile, data, and platform engineers — as well as specialists in machine learning and applied AI.

  • Who leads Goodman Masson's software engineering practice?

    Our software engineering, machine learning, and AI recruitment is led by Bethan James, whose team works exclusively with venture-backed startups on engineering hires.

CONTACT US

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