Back to Public and Not-for-Profit Sector

Accounting, Finance & HR

Our Public and Not for Profit sector Accounting, Finance & HR team is made up of nine market expert Consultants covering temporary and permanent positions throughout Executive, Post-Qualified, Part-Qualified and junior finance, as well as HR, Recruitment, and OD roles at all levels. They work with a range of organisations, including Charities, Not for Profit organisations, Education, Social Housing, Government bodies and organisations within the ESG and sustainability markets.

  • Team Information
  • Clients We Work With
  • Testimonials
  • Meet the Team
  • Frameworks
  • Current Opportunities

Our Public and Not for Profit sector division was established in 2011 and throughout the past five years has become our fastest growing service area. The team are well respected as market experts and advisory consultants throughout their networks.

Our Public and Not for Profit sector Finance Division are approved suppliers on frameworks:

Accounting, Finance & HR


Typical roles the team recruit for include:

  • CFO
  • Director of Finance & Operations
  • Head of Finance
  • Financial Controller
  • Financial Planning & Analysis Manager
  • Finance Business Partner
  • Management Accountant
  • (Senior) Finance Manager
  • Financial Modeller
  • Project Accountant
  • Financial Accountant
  • Senior Accountant
  • Finance Officer
  • Assistant Management Accountant
  • Assistant Financial Accountant
  • Finance Assistant
  • Accounts Assistant
  • Credit Controller
  • Director/Head of HR/People
  • HR/Recruitment Business Partner
  • HR/Recruitment Manager
  • HR Officer

Clients we've worked with


“We chose Goodman Masson as they are a well respected firm who offer a competitive service. They took the time to understand the strategy of our organisation and our values. They provided a personalised service and listened to our evolving requirements, whilst providing a high calibre of candidates. Thanks to their swift and professional service, we now view Goodman Masson as a strategic partner of ours.”

Age UK

“Goodman Masson did a fantastic job recruiting our new Finance Director. I was so impressed by the strength of their network and the high level of respect their Consultants had among non-profit Finance Directors.

Our Consultant really took the time to understand our needs and was able to very quickly pull together a high-quality shortlist. Goodman Masson Consultants are an absolute pleasure to work with. They are friendly, responsive and get results and I would not hesitate to recommend them.”

CFO – Sub-Saharan Africa ESSA

“Through Goodman Masson my organisation found an Accountant that is a perfect fit for the job. They took the time to come and meet me, understand my needs and the culture of the organisation. I world work with them again in the future.”

Thrive Homes

“Magella is great, her knowledge of the sector is second to none, she also seems to know everyone. She has led some excellent presentations/workshops/discussions at various events and is a champion for diversity and inclusion She is one of the few people whose calls I will answer.”

Finance Director – British Society for Immunology

Accounting, Finance & HR Team

Magella Burnett

Divisional Director

Magella has over 9 years experience recruiting into Not for Profit and Public Sector markets and joined Goodman Masson in 2018. She specialises in temporary and fixed-term contract recruitment across Finance within the Public and Not for Profit sectors. She prides herself on having exceptional market knowledge and is an expert on diversity in recruitment.

Daniel Kelner


Daniel has 5 years experience recruiting into Not for Profit and Public Sector markets, specialising in placing executive, senior and mid-level qualified Finance professionals into permanent positions. His above-and-beyond, search-style process management and post-placement support and advice has led Dan to become the sole recruitment partner to a range of different clients.

Hany Fayad

Senior Consultant

Hany is an experienced Senior Recruitment Consultant specialising in the Not for Profit and Public Sector. With a focus on helping charities find the best finance professionals to support their important work, Hany has over three years’ experience in the recruitment industry and a deep understanding of the unique challenges and opportunities facing the charity sector.

Scott Jones

Senior Consultant

Scott joined Goodman Masson in 2022 to support our growing Finance desk. His area of specialism is placing interim and temporary candidates into Social Housing organisations.

Goodman Masson are preferred suppliers to 83% of the G15, along with a huge range of other housing associations.

Beatrice Easdale-Cheele

Senior Consultant

Beatrice joined Goodman Masson in 2022 to support our growing permanent Finance desk. Her area of specialism is placing candidates into Charities, Not for Profit organisations, Education and Health & Social Care. With a degree in Global Health and experience working for a UK Charity, Bea has first-hand experience within these sectors and with it, true admiration for her client base.

Rachel Wu


Rachel specialises in recruiting for mid-senior level roles across Housing Associations. She provides her clients with an in depth search style permanent recruitment process and prides herself on exceptional candidate and client service. As a specialist Housing Finance consultant, she has a very strong network of sector specific candidates ranging from newly qualified through to senior/executive level.

George Rutt


George is our resident politician with a degree in Politics and a Masters in Public Policy, and joined Goodman Masson in 2023 after two years working for the Gambling Commission. With first-hand experience working in the sector we specialise in George has a real understanding of the industry and the challenges it faces, so brings a real passion to his work recruiting HR professionals across the Not for Profit and Public Sectors.

Phoebe Collins


Phoebe joined Goodman Masson in 2023 to continue to grow out our Interim Finance offering across Not for Profit and Charities. Having moved all the way across the world from New Zealand following a successful sales career back home, Phoebe was set on working within the Not for Profit space to continue making a difference to the clients she works with through what she enjoys doing the most: building longstanding relationships and offering honest, consultative advice.

Kieran Wilson


Kieran is an accomplished Recruitment Consultant specialising in placing temporary and fixed-term positions in the Profit and Public Sectors. He works closely with clients to understand their specific needs and priorities and is committed to matching candidates who resonate with the values and mission of the organisation they aim to support.

Will Harvey



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